Monday 14 September 2009

Trade Shows

We've just returned from the International Broadcast Convention (IBC) in Amsterdam. This is the leading international forum for the electronic media industry, but the experience leaves me wondering what future "real" as opposed to 'virtual' conventions and exhibitions have?
What a brilliant opportunity to network and 'learn' but seemingly less people are bothering. Is this a British phenomenon or are the rest of the world also finding that people are less inclined to spend the time and money? The internet's great but you really can't beat face to face contact.

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